Luxury retail brand activation
Roberto Cavalli
Scope: Bespoke Joinery production, Installation and Design guardianship
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Location: Mall of Emirates, Dubai Hills Mall, Yas Mall
Date of Completion: February, 2026
Project Duration: 30 Days
The risk was not one large failure. It was the possibility of small shifts: a curve slightly off, a plinth misaligned, a display level changed, a finish losing its warmth, or lighting weakening the product story. Through fabrication, placement and installation, every visible element had to hold the presence, balance and sensory intent of the approved design.
An intimate fragrance bar has very little room for execution drift. The counter had to feel inviting, but also precise. The circular geometry, ribbed gold base, marble effect top, green stools, glass ingredient domes and product display all depended on alignment, proportion and finish control.